PRAGUECYCLE – BRANDING

CORPORATE IDENTITY · LOGO & ICON DESIGN · VISUAL DESIGN

PRAGUECYCLE

RENTAL BIKE & TOUR COMPANY

Organization name: Praguecycle = Prague + bicycle. Praguecycle is a fabricated rental bike and tour company in the city of Prague. Mainly promote the city of Prague and serve people who don’t have access to a vehicle, typically travelers and particularly tourists. We provide a tour guide to promote the scenic spot of Prague such as Old town square, Astronomical clock, Charles Bridge, Prague Castle, St.Vitus Cathedral and the Dancing house. Praguecycle is a great overview of the main sights within a short time, allow guests to learn about the history of Prague and see some of the world-famous attractions and cathedral.

PRAGUECYCLE

LOGO & ICON DESIGN

Each icon design is simply created by the grid structures in order to keep constancy. The concept for designing those icons with a vintage look and combining the bike tire and bike handle on the bottom.

Each icon design is simply created by the grid structures to keep constancy. The concept for designing those icons with a vintage look and combining the bike tire and bike handle on the bottom.

PRAGUECYCLE

PROMOTION BROCHURE DESIGN

The company's philosophy is to offer cycling solutions for everyone. Committed to serving Prague residents and visitors through daily bike rental.

PRAGUECYCLE

VISUAL IDENTITY (PATTERN DESIGN)

This is a visual identity pattern design that was created for Praguecycle company. The elements that were chosen for this design is using all types of bicycle tires to create a seamless pattern for my product.

PRAGUECYCLE

STATIONARY DESIGN

PRAGUECYCLE

POSTER DESIGN

UX / UI DESIGN · WEBSITE · VISUAL DESIGN

CORPORATE IDENTITY · LOGO & ICON DESIGN · VISUAL DESIGN

PRAGUECYCLE

WEB DESIGN

The design layout for this website is extremely simple. It is a single-page layout with the navigation bar on the top. The navigation bar stays on the top of the screen while scrolling down. The user can also just click on the title on the nav bar, the system will automatically bring you down to where you wish for. When clicking on the Logo at the nav bar top left will simply bring you back to the top (Home Page). The footer is a hidden footer with a grey circle on the bottom of the page. Only show when you hover your mouse on it. The whole website was coded by HTML and JS.

The design layout for this website is extremely simple. It is a single-page layout with the navigation bar on the top. The navigation bar stays on the top of the screen while scrolling down. The user can also just click on the title on the nav bar, the system will automatically bring you down to where you wish for. When clicking on the Logo at the nav bar top left will simply bring you back to the top (Home Page). The footer is a hidden footer with a grey circle on the bottom of the page. Only show when you hover your mouse on it.

HOME PAGE

When the user visits the website on the home page the text title "Bike Rentals" and Book Now button will float-in with the animation from the bottom of the screen.

COMPANY INTRO

The "About Us" section is the overlooked aspect of a company's website. The primary purpose of this page is to hence visitors with what kind of service we provide and our goals.

TOURS INFO

The "Our Tours" section is using the images slides technique to shows the multiple sights the tours we provided. The user can manually control by clicking on the left or right arrow or the circle dot on the bottom.

RENTAL INFO

This page shows the different options and information on the bikes that we provided. A brief introduction to the features of the bikes. The style of this page is using the carousels which allowed to show more than one piece of content at the same piece of prime screen.

CONTACT INFO

Last but not least, the location page is to optimize for local search and be valuable for consumers searching for nearby businesses. As they click on the "Location" button, it will automatically direct them to a google map with locations such as hours, address, and contact information.

POP OUT LINKS

BOOK NOW LINK

This is a pop-up link when the user clicks on the home page "Book now" button. This page allowed the user to book online anytime by simply filling out the form.

LOCATION LINK

This is a pop-up link when the user clicks on the "Location" button. The google map will allow the user to see their current location and gives direction to the stores.